Will Consumers Pay a Premium for Clone-free labeled Meat products? Evidence from the 2009 Sunbelt Agricultural Exposition

This paper examines consumer willingness to pay (WTP) for clone-free meat labels. Data were collected at the Sunbelt Agricultural Exposition (Ag Expo) in Moultrie, Georgia using a consumer survey instrument. Survey results show that majority (59.45%) of the respondents said they were willing to pay for clone-free labels. Results suggest that bid amount, gender and education are factors that influence WTP for clone-free labels.


Issue Date:
2010-02
Publication Type:
Conference Paper/ Presentation
PURL Identifier:
http://purl.umn.edu/57269
Total Pages:
8
Series Statement:
Selected Paper




 Record created 2017-04-01, last modified 2017-04-26

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