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Abstract
The main statement of the essay is that these days the rigid frames of the classical social class–identity
are fading. In relation with profit and labour market, post–modern dimensions have appears (common
values, and cultural medium) and the creative social class, which is deeply rooted in this medium, can
be characterised with new entity. With the strengthening of the creative class, the interpretation which is
based on the consciousness of urban life, on information, multiculturalism and the exchange of concepts
and lifestyles are getting stronger.
This study, based on the author’s doctoral thesis in a revision form attempts to introduce the way of information
society-type of development on the Great Plain. To shed light on its many-sidedness ranging from
the falling behind to the creative groups due to the modernisation process.