The authors discuss how they used the audience response system (ARS) to facilitate pit market trading in an applied microeconomics class and report the efficacy of the approach. Using the ARS to facilitate active learning by engaging students in economics experiments has pedagogical advantages over both the labor-intensive approach of pencil-and-paper and the capital-intensive route of relying on networked or on-line computer labs which oftentimes preclude or restrict face-to-face student interactions. Thus, the new method of conducting experiments represents an added advantage on top of such conventional functions as taking attendance and administering quizzes of this increasingly popular classroom technology.