RESPONSABILIDADE SOCIAL: PERSPECTIVAS PARA O AGRONEGÓCIO

The present paper has as main purpose to present the companies social accountability as a style of strategic management for credibility and competitiveness search in a globalized market in the regional, national and international levels, showing that the ethical actions related to the environment and the society as a whole are more and more influencing market behavior, in a favor of whom practices them. Besides that, the study searches to relate the main points of that strategy withthe importance that the same may have to the agribusiness due to its reflexes in the internal and external market.


Variant title:
Social responsability: perspectives to the agribusiness
Subject(s):
Issue Date:
Jan 03 2005
Publication Type:
Journal Article
PURL Identifier:
http://purl.umn.edu/44038
Published in:
Organizações Rurais e Agroindustriais/Rural and Agro-Industrial Organizations, Volume 07, Number 1
Page range:
103-113
Total Pages:
11




 Record created 2017-04-01, last modified 2017-08-25

Fulltext:
Download fulltext
PDF

Rate this document:

Rate this document:
1
2
3
 
(Not yet reviewed)