Consumers' Willingness to Pay for Eco-Certified Wood Products

We use Kristrom’s simple spike model to assess the factors influencing consumers’ willingness to pay a premium for a variety of certified wood products. A survey of over 1,600 Pennsylvania and Tennessee residents found that approximately 35% were willing to pay some positive “premium” for environmentally certified wood products. For three types of weed products (a $28.80 shelf, a $199 chair, and a $799 table), we find the estimated market premiums to be $3.74, $15.94, and $45.07, respectively.


Issue Date:
2004-12
Publication Type:
Journal Article
PURL Identifier:
http://purl.umn.edu/43452
Published in:
Journal of Agricultural and Applied Economics, Volume 36, Number 3
Page range:
617-626
Total Pages:
10
JEL Codes:
Q5; Q23




 Record created 2017-04-01, last modified 2017-08-25

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