000034403 001__ 34403
000034403 005__ 20171124172957.0
000034403 037__ $$a1030-2016-82544
000034403 037__ $$a1030-2016-83838
000034403 041__ $$aen
000034403 245__ $$aTHE PERCEPTION OF CHANGES IN AN AGRICULTURAL COOPERATIVE DUE AN STRATEGIC ALLIANCE: THE CASE OF SWINE RAISERS COOPERATIVE FROM ENCANTADO-RS AND TETRA PAK
000034403 260__ $$c2003
000034403 269__ $$a2003
000034403 300__ $$a13
000034403 336__ $$aJournal Article
000034403 446__ $$aEnglish
000034403 520__ $$aThis paper analyzes the strategic alliance between Swine Raisers Cooperative from Encantado – RS (Cosuel) and Tetra Park the processing unit of sterilized box milk (Long Life Milk).  As academic interesting topics, the following issues were studied: the environment before, during and after the alliance, taking as theoretical base the work of Yoshino and Rangan (1996); the perception of the managers and associates regarding the changes which occurred in the cooperative taking as theoretical base the works of Mintzberg, Ahlstrand & Lampel (2000); and, additionally, a double complexity model was applied, taking as theoretical base the works of Pedrozo (1995).  Also was explored the cultural change which took place in the cooperative as a whole (rural property, industry and the final consumer), and made it possible for Cosuel to develop competitive actions with limited financial aid and actions.
000034403 650__ $$aAgribusiness
000034403 650__ $$aLivestock Production/Industries
000034403 700__ $$aSilva, Tania Nunes da
000034403 700__ $$aPedrozo, Eugenio Avila
000034403 700__ $$aStockmann, Mario
000034403 773__ $$d2003$$jVolume 05$$kIssue 4$$tInternational Food and Agribusiness Management Review
000034403 8564_ $$s67522$$uhttp://ageconsearch.umn.edu/record/34403/files/0504si01.pdf
000034403 887__ $$ahttp://purl.umn.edu/34403
000034403 909CO $$ooai:ageconsearch.umn.edu:34403$$qGLOBAL_SET
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  Previous issue date: 2003
000034403 982__ $$gInternational Food and Agribusiness Management Review>Volume 05, Issue 04, 2003
000034403 980__ $$a1030