MARKETING RELATIONSHIPS BETWEEN FAST FOOD RESTAURANTS AND LOW-INCOME URBAN AREAS
McLaughlin, Daniel J., Jr.
1974

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Abstract

The author urges increased research efforts to be placed on eliminating the quality perceptual problems low income people have of fast food restraunts.

Details

Title MARKETING RELATIONSHIPS BETWEEN FAST FOOD RESTAURANTS AND LOW-INCOME URBAN AREAS
Author(s) McLaughlin, Daniel J., Jr.
Subject(s)
Issue Date 1974-09
Publication Type Journal Article
DOI and Other Identifiers 10.22004/ag.econ.26621
Record Identifier https://ageconsearch.umn.edu/record/26621
PURL Identifier http://purl.umn.edu/26621
Language English
Published in Journal of Food Distribution Research
Volume 05
Issue 3
Page Range 49 - 51
Total Pages 3
Record Appears in Food Distribution Research Society > Journal of Food Distribution Research

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