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Abstract

Community residents play an important role in the development of rural tourism. Taking the interest demands of stakeholders and non-cooperative game process as main line, the conflict of interest between community residents and tourists and between community residents themselves as guidance, it built an interest relation model for community participating in rural tourism. Besides, it elaborated non-cooperative relation and their interest pattern for stakeholders of rural tourism, and discussed behavior interaction process and results of core stakeholders of rural tourism. Finally, it came up with pertinent recommendations for harmonious and healthy development of rural tourism.

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