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Abstract
The aim of the study is to identify regularities in buying pork per annum and to investigate the seasonality of
sales of selected meat products on the basis of data obtained by Tarczyński S.A. Group. The data analysis used
multiplicative model, which focuses on the analysis of the seasonality factors. Analysis of the data indicates that
companies more and more consciously shape its needs for the purchase of raw material. The companies carried
out close monitoring of sales opportunities each assortment group to the maximum extent advantage of sales