In the paper the activities undertaken by a group of agricultural producers as a manifestation of innovative activities were presented. The study was carried out in the province of Podkarpackie province among producers cereal grains and oilseeds using the method of questionnaire, interview with randomly selected members of the group in 2012. The paper argues that undertaking joint initiatives allows for achieving tangible benefits and opportunities to gain competitive advantage. Research showed that horizontal integration in apart from the undoubted benefits, is associated with numerous difficulties, the most important of which is the lack of confidence among farmers and misunderstandings and conflicts.