DISENTANGLING THE EFFECTS OF GENERIC ADVERTISEMENT FROM HEALTH INFORMATION WITHIN A MEAT DEMAND SYSTEM

This paper examines the effect of generic pork promotion within a meat demand system framework. Special focus has been placed on the separation of demand effect of advertising from that of health-related information on product attributes.


Issue Date:
2002
Publication Type:
Conference Paper/ Presentation
PURL Identifier:
http://purl.umn.edu/19813
Total Pages:
18
Series Statement:
Selected Paper




 Record created 2017-04-01, last modified 2017-04-26

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