This paper analyses the competitiveness of fruit and vegetable producers. Research was carried out as an attempt to identify the variables that determine companies’ ability to achieve a competitive advantage. The results of qualitative research are presented in the paper. Interdependence of entrepreneurs’ opinions for both domestic and foreign markets was examined by means of ordinal correlation measures. The paper evaluates the different forms of cost-price, quality, innovation and marketing competitiveness.
Details
Title
The case study of the Polish fruit and vegetable producers competitive activities
Record Identifier
https://ageconsearch.umn.edu/record/195672
PURL Identifier
http://purl.umn.edu/195672
Published in
Problems of World Agriculture / Problemy Rolnictwa Światowego
Volume
11
Issue
26
Page Range
170 - 180
Total Pages
11
Series Statement
Zeszyty Naukowe Szkoły Głównej Gospodarstwa Wiejskiego Problemy Rolnictwa Światowego / Scientific Journal Warsaw University of Life Sciences – SGGW Problems of World Agriculture