Practicing Ergonomic Balance in Order to Avoid the Inevitable Addiction to Cheap Labor: The Case of Greenway Farms
Rugani, Vito; Goldsmith, Peter D.
2014

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Abstract

Greenway Farms is a family business owned by two families located 80km northwest of Johannesburg. It was started by Vincent Sequeira in 1988, as a typical mixed crop market garden. Today, Greenway Farms supplies 40% of Southern Africa’s fresh carrots, and is marketed under the Rugani Carrot brand.

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Title Practicing Ergonomic Balance in Order to Avoid the Inevitable Addiction to Cheap Labor: The Case of Greenway Farms
Keywords
Author(s) Rugani, Vito
Goldsmith, Peter D.
Editor(s)
Subject(s)
Issue Date Jul 01 2014
Publication Type Journal Article
DOI and Other Identifiers 10.22004/ag.econ.179553
ISSN #: 1559-2448 (Other)
Record Identifier https://ageconsearch.umn.edu/record/179553
PURL Identifier http://purl.umn.edu/179553
Published in International Food and Agribusiness Management Review
Volume 17
Issue B
Page Range 145 - 151
Total Pages 7
JEL Codes Q10
Note The IFAMR is published quarterly by the International Food and Agribusiness Management Association. For complete library visit: www.ifama.org
Series Statement Volume 17
Special Issue B
Record Appears in International Food and Agribusiness Management Association (IFAMA) > International Food and Agribusiness Management Review

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