The Effect of Forced Choice with Constant Choice Experiment Complexity

In this analysis we compare WTP estimates of responses separately modelling choice sets of forced choices from those of unforced choices in order to measure the effect of forced choice in Choice experiment. This comparison is done while still maintain constant task complexity and evaluated in WTP space. We find evidence to suggest that individual WTP are different in forced and unforced choice sets and in joint tests for parameter equality.


Issue Date:
2014
Publication Type:
Conference Paper/ Presentation
PURL Identifier:
http://purl.umn.edu/169777
Total Pages:
17




 Record created 2017-04-01, last modified 2017-08-27

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