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Abstract
Canterbury freshwater management is the focus of important decisions with significant
challenges. Applying choice modelling, this study explores how Canterbury residents value
freshwater attributes related to environmental, economic, social and cultural elements of
wellbeing. In particular, this study explores how values for Māori cultural element of water
resource relate to the other elements. Results indicate that people value all freshwater
attributes considered here, with highest willingness to pay for environmental benefits
followed by cultural, recreational and employment benefits. The preference ranking can
provide useful information for prioritisation of Canterbury freshwater management
objectives.