The “Made in USA poultry label” and consumer choice in Ghana

Market survey data from Ghana was used to gain understanding of consumers’ attitudes, preferences for foreign food products, and the role product country of origin plays in the demand for poultry. Intention to purchase poultry from the US was anchored on product packaging, quality, expiry date and country of origin.


Issue Date:
2012
Publication Type:
Conference Paper/ Presentation
PURL Identifier:
http://purl.umn.edu/119745
Total Pages:
20
JEL Codes:
Q13; Q17




 Record created 2017-04-01, last modified 2017-08-22

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