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Abstract
This article discusses whether at a theoretical level the large and growing role of the
vertically integrated supermarket chains raises a buyer-power concern because of
potential harm to other retailers, suppliers, and/or consumers. Even if this is possible,
whether it is a real concern depends on whether provision exists to constrain the exercise
of that power through market responses, such as entry, or through regulatory provisions,
such as those contained in the Trade Practices Act.